Pikewood Creative was honored to be hired to produce the 2013 sequel to the 2011 Business At The Speed Of Life campaign for the West Virginia Development Office. Six new businesses from around the state are featured, and just as last time, the time of the road was very rewarding to learn about all of the exciting business ventures that are happening every day in West Virginia, and tying us to the rest of the world.
Pikewood Creative had the pleasure of working with Stonewall Group and the West Virginia Department of Commerce in the summer of 2011 to complete a business development video and :30 commercial to use in their business recruiting efforts, showcasing why West Virginia is best positioned to serve as home for a variety of business operations.
For two weeks in June, we traveled all over the state filming executives from several companies, large and small, to interview them about why they enjoy doing business and having their operation in West Virginia. We interviewed staff from Coldwater Creek and DuPont Washington Works in the Parkersburg area; the team at BrooAlexa in Charleston, and the team at Renick Millworks in Renick; executives at STaSIS, Quad Graphics, and the Macy’s Distribution Center, all in the Eastern Panhandle; and we came closer to our home in Morgantown to film the President & CEO of Azimuth in Fairmont.
Those who are new to the state talked about how proactive West Virginia was in helping them decide to bring their businesses to the state, and how much help the Development Office and Small Business Administration have been as their businesses grow and expand.